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案例摘要
[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#c8e9e9″ scene_position=”center” text_color=”dark” text_align=”left” bottom_padding=”3%” overlay_strength=”0.3″][vc_column column_padding=”padding-1-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”2/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”.vc_custom_1504004139323{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 40px !important;padding-left: 40px !important;border-left-color: #0a0a0a !important;border-left-style: none !important;border-right-color: #0a0a0a !important;border-right-style: none !important;border-top-color: #0a0a0a !important;border-top-style: none !important;border-bottom-color: #0a0a0a !important;border-bottom-style: none !important;}”]
客户背景

方太专注于高端厨电领域，在全国拥有庞大经销商网络，拥有众多终端消费者。方太期望打造一个全能的微信平台，在营销、客服方面为客户提供独特的价值。[/vc_column_text]

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业务需求
  1. 用微信服务号为客户提供高质量的售前、销售、售后咨询服务，并追踪每一次来访；
  2. 实现区域性灵活营销与推送内容的统一管理；
  3. 将微信用户信息与企业CRM系统集成，管理客户数据资产
[/vc_column_text]
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业务挑战
  1. 微信公众平台不支持为不同经销商创建不同二维码
  2. 区分在线咨询的粉丝的业务需求：售前、销售、售后
  3. 微信接口二次开发成本高
[/vc_column_text][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_gallery type=”flexslider_style” images=”6511,6508,6509,6510″ onclick=”link_no” img_size=”full”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”3%” bottom_padding=”3%” overlay_strength=”0.3″][vc_column column_padding=”padding-10-percent” column_padding_position=”left-right” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][split_line_heading]

烽火台解决方案

[/split_line_heading][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ width=”1/1″ column_border_width=”none” column_border_style=”solid”][vc_column_text]方太微信公众号接入烽火台-微信CRM后，无需开发迅速完成了与CRM系统的对接，联通了微信多客服平台，自动筛选区分不同兴趣的咨询客户，将IT集成时间从3个月降低为1个月。方太为满足企业在全国范围经营需求，为900多经销商和区域门店提供不同二维码，为进店客户推送个性化的促销信息，既保证了经销商的利益有可以为客户提供统一的服务。[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][nectar_cta heading_tag=”h5″ text_color=”#f26236″ link_type=”new_tab” alignment=”center” text=”烽火台-微信CRM：” link_text=”免费体验业务增长的神奇” url=”https://www.parllay.cn/fenghuotai-free-trial/”][/vc_column][/vc_row]